2026 Hyundai Tucson APR or Bonus Cash Offer
MODEL SHOWN PRICED HIGHER. Excludes tax, title, & license. 0% Annual Percentage Rate (APR) financing for up to 60 months with 90-day deferred first payment available to well-qualified buyers on new 2026 TUCSON vehicles (excluding Hybrid models) purchased from dealer stock and financed through Hyundai Motor Finance (HMF). 0% APR financing for 60 months is $16.67 per month per $1,000 financed. Down payment may be required. Different rates available for different terms. Subject to HMF credit approval. Not all buyers will qualify. Higher finance rates apply for qualified buyers with lower credit ratings. Tax, title, and license extra. If a qualified buyer defers payments for 90 days, the first scheduled monthly payment will be due 90 days from contract execution. Finance charges begin to accrue from the contract date. $3,000 HMF Dealer Choice Bonus Cash available on new 2026 TUCSON vehicles (ecluding Hybrid models) purchased from dealer stock and financed through HMF. HMF Bonus Cash amount will vary and may be unavailable for other TUCSON vehicles or if financing at a different rate. Offers may not be combined with other special offers unless specified. Dealer price may vary. See participating Hyundai dealer for details and vehicle inventory availability. Offers valid 7/2/26 - 8/3/26.
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2026 Hyundai Elantra Customer Cash Offer
$2,000 Customer Cash (CC) available on new 2026 ELANTRA vehicles purchased from dealer stock. CC not compatible with HMF Low APR/Featured Lease programs. Tax, title, and license extra. Offers may not be combined with other special offers except where specified. Dealer price may vary. See participating Hyundai dealer for details and vehicle inventory availability. Offers valid 7/2/26-8/3/26.
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2026 Hyundai IONIQ 5 APR and Bonus Cash Offer
0% Annual Percentage Rate (APR) financing for 72 months available to well-qualified buyers on new 2026 IONIQ 5 vehicles purchased from dealer stock and financed through Hyundai Motor Finance (HMF). 0% APR financing for 72 months is $13.89 per month per $1,000 financed. Down payment may be required. Different rates available for different terms. Subject to HMF credit approval. Not all buyers will qualify. Higher finance rates apply for qualified buyers with lower credit ratings. Tax, title, and license extra. To qualify for the $1000 Bonus Cash, the new vehicle must be financed through HMF. Bonus Cash amount must be applied as a down payment and is not redeemable for cash. Customer must take delivery from new dealer stock by 8/3/2026. Tax, title, and license extra. Offers may not be combined with other special offers except where specified. Dealer price may vary. See participating Hyundai dealer for details and vehicle inventory availability. Offers valid 7/2/26-8/3/26.
2026 Hyundai IONIQ 9 APR and Bonus Cash or Customer Cash Offer
0% Annual Percentage Rate (APR) financing for 72 months available to well-qualified buyers on new 2026 IONIQ 9 vehicles purchased from dealer stock and financed through Hyundai Motor Finance (HMF). 0% APR financing for 72 months is $13.89 per month per $1,000 financed. Down payment may be required. Different rates available for different terms. Subject to HMF credit approval. Not all buyers will qualify. Higher finance rates apply for qualified buyers with lower credit ratings. Tax, title, and license extra. To qualify for the $3000 Bonus Cash, the new vehicle must be financed through HMF. Bonus Cash amount must be applied as a down payment and is not redeemable for cash. Customer must take delivery from new dealer stock by 8/3/2026. $10,000 Customer Cash (CC) available on new 2026 IONIQ 9 vehicles purchased from dealer stock. CC not compatible with HMF Low APR/Featured Lease programs. Tax, title, and license extra. Offers may not be combined with other special offers except where specified. Dealer price may vary. See participating Hyundai dealer for details and vehicle inventory availability. Offers valid 7/2/26-8/3/26.
2026 Hyundai Santa Fe, Santa Fe Hybrid APR or Bonus Cash Offer
MODEL SHOWN PRICED HIGHER. Excludes tax, title, & license. 0% Annual Percentage Rate (APR) financing for up to 60 months with 90-day deferred first payment available to well-qualified buyers on new 2026 SANTA FE and SANTA FE Hybrid vehicles purchased from dealer stock and financed through Hyundai Motor Finance (HMF). 0% APR financing for 60 months is $16.67 per month per $1,000 financed. Down payment may be required. Different rates available for different terms. Subject to HMF credit approval. Not all buyers will qualify. Higher finance rates apply for qualified buyers with lower credit ratings. Tax, title, and license extra. If a qualified buyer defers payments for 90 days, the first scheduled monthly payment will be due 90 days from contract execution. Finance charges begin to accrue from the contract date. $3,000 Retail Bonus Cash available on new 2026 SANTA FE vehicles purchased or leased from dealer stock. RBC not compatible with Hyundai Motor Finance low Annual Percentage Rate or featured lease programs. Offers may not be combined with other special offers unless specified. Dealer price may vary. See participating Hyundai dealer for details and vehicle inventory availability. Offers valid 7/2/26 - 8/3/26.
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Southern Team Hyundai in Roanoke, VA

At Southern Team Hyundai in Roanoke, VA, we're not your run-of-the-mill car dealership. The moment you walk into the showroom, you'll be greeted by one of our friendly, passionate product specialists, ready to help you locate the right vehicle. Tell us what you're looking for, and we'll take care of the rest in helping you find a perfect new Hyundai.

Our most popular models are the Hyundai Elantra and Santa Fe, both featuring standard Hyundai SmartSense® and advanced safety technology for a more confident drive.. Check out our new car inventory and a wide selection of used vehicle inventory. Purchase with confidence, knowing you are buying from one of the most trusted local dealerships in the Roanoke area.

You can count on our Hyundai Service Center for a premium experience from the moment you arrive, ensuring the long-term value and performance of your vehicle. With flexible online scheduling and comfortable amenities, we make your service visits quick and easy. Trust your vehicle to the experts who know it best.

Visit our Roanoke showroom today and let our experienced Sales and Finance Experts guide you to the best financing and lease options. Get a head start right now and use our simple tool to Get Pre-Qualified for financing and value your trade-in before you visit. Have questions? Contact us today at (540) 900-0542. We look forward to serving you!
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7300 Williamson Road, Roanoke, VA 24019
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We’ll inspect your brake pads, rotors, master cylinder, calipers and wheel cylinders, check your brake fluid level and parking brake, and even road test your Hyundai, all at no charge.

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customer reviews

Southern Team Hyundai

DealerRater Jul 7, 2026

Service was fast, service personnel were polite and patient , waiting room was comfortable, and car was clean when returned. All around a nice experience. It would only be better if routine maintenance was not needed.

DealerRater Jul 7, 2026

Melissa was very attentive and efficient My appointment was completed quickly and the waiting area was comfortable

DealerRater Jul 7, 2026

Fast and friendly Professional and great knowledge about the Subaru product They answered all my questions to my satisfaction

DealerRater Jul 7, 2026

Ryan Hendrix welcomed me as I entered the service area and kept us informed as the service was being performed. Excellent personal attention!

DealerRater Jul 7, 2026

Attentive, respectful, very knowledgeable. Avi made me feel very comfortable. She was very patient. And warm.

DealerRater Jul 7, 2026

Have always received top notch service and advise. Mike White told me exactly what would be done and gave me the best price available. Work was performed at the exact quoted price and finished on time

DealerRater Jul 7, 2026

It was a pleasant experience They were friendly, fast, and provided excellent service. Followed up to make sure we enjoyed the experience

DealerRater Jul 7, 2026

Everything was taken care of as requested and Mike noticed that my inspection was overdue and took care of that too.

DealerRater Jul 7, 2026

Leraine was the best! She was very helpful with all phases of the sale We are very happy with our purchase .

DealerRater Jul 7, 2026

I appreciate it that they work with me and are very professional at what they do. They made it possible that I was able to get a new vehicle.

DealerRater Jul 6, 2026

Hate the AI. Unhappy you discontinued shuttle service. Extremely unhappy that you charge a fee to use credit cards especially since I know you can deduct those fees 100 percent on taxes. Happy with work on vehicle. Extremely happy with Ryan.

DealerRater Jul 6, 2026

Excellent service, quick and easy! I had no issues during this visit and would definitely recommend SouthernTeam Subaru

DealerRater Jul 6, 2026

Not much on dealerships but southern team Hyundai changed that, great deals, great employees. Thank you so much Meran Halmat and Jeff Pierce for the great experience.

DealerRater Jul 6, 2026

Danielle was fantastic, transparent and funny. Service went well. Car runs much better Will come back again.

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Southern Team Hyundai

Welcome to Southern Team Hyundai

Good People…Great Values! Welcome to Southern Team Hyundai’s Clean Deal Pricing

Since 1988, we’ve been all about transparency and and a Fast, Fair, Easy buying experience. That’s why at Southern Team Hyundai we always give you a low, fair price right upfront, with no hidden charges, and no surprises. Clean Deal Buying  means you’ll be get a truly exceptional buying experience, backed by over three decades of commitment to the Roanoke and New River Valley communities. Prices/payments are with approved credit and include all factory customer and dealer incentives and bonus cash. Prices may include factory incentives that require financing through Hyundai Motor Finance, please ask any salesperson for details. Prices subject to change as incentives change by the manufacturer at any time without notice. Special financing may be in lieu of rebates and/or other incentives. Specifications and availability subject to change without notice. Contact dealer for most current information.

Southern Team Hyundai offers the widest selection of quality new Hyundai and used vehicles in Roanoke — near our Lynchburg and Christiansburg, VA Hyundai customers. Our professional staff and great prices are what make buying a new Hyundai vehicle effortless, making us your premier Roanoke Hyundai dealership. Our staff is standing by and looking forward to your visit! If you’d rather browse our website and shop our inventory from the comfort of your home, we’ve made it easy to get to know the car you want. Schedule a private test drive fast and easy online or stop by our Hyundai dealership and talk to us in person. We want to see you in a new Hyundai or used car today!

Your Lynchburg and Christiansburg area Hyundai Provider

Located in the heart of Roanoke, our dealership is a convenient location for all VA drivers. Find us at 6520 Peters Creek Road Roanoke, VA, just minutes away from Lynchburg and a short drive down from Christiansburg. We’re easy to get to. Check out our hours and directions page to help you visit our dealership today and make Southern Team Hyundai your new source for quality new and used vehicles!

Get Parts and Service at Our Roanoke Dealership – Southern Team Hyundai

Our commitment to customer satisfaction doesn’t end with a new and used car sale. If you’re in need of OEM parts, Hyundai accessories, or your vehicle needs routine maintenance or more extensive repair work, we’ve got you covered. Choose Southern Team Hyundai for all your parts and service needs. We have a state-of-the-art facility located onsite to get your vehicle the service it needs to get back up to speed. Our factory-trained technicians and professional service team provide the highest quality service on tire rotations, wheel alignments, transmission repairs, oil changes, or any other service needs you might need. To order parts, just use our online order form. To schedule an appointment with our Roanoke Hyundai Service Center today, just use our service form.

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7300 Williamson Road
Roanoke, VA 24019
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7300 Williamson Road
Roanoke, VA 24019
           
Southern Team Hyundai 37.3472483, -79.9553732.